Atif Aslam - Hotstepper of the Week

We predict that 2009 onwards will see the rise and rise of Atif Aslam. His performance at the Ensemble fashion show, sponsored by Pond's was just the tip of the ice berg… but what a tip it was. It showed all too clearly that the snooty attitude of "we don't follow Pakistani music" is so over. The well-heeled and the perfectly manicured let their hair and their guard down for Atif who was dressed the part in a crisp white suit with black tailored edges. Brother Shahbaz Aslam was also there and Atif invited him up on stage to give him a taste of his thunder.

But the night obviously belonged to Atif as the crowd went wild with men accompanying the women, many of whom were almost swooning with Atif fever! Atif came, he saw and he conquered and anyone who said that an Atif performance wouldn't make sense at a high fashion event had to eat their words. It made far more sense than Urmila Mantondkar's tired finale walk for Manish Malhotra's truly bad collection at the last Carnival De Couture. This year at the Ensemble show the boy not only rocked the house but he also brought it down… adding immeasurable entertainment value to the sophisticated event by giving everyone present a feeling that their paisa was truly vasool.

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